From Kitchen Table to Boardroom: The Journey of a Mompreneur
How one woman's love for traditional snacks built an empire and empowered a community.




A Dream Rekindled
With an MBA in HR, Richa’s professional dreams were put on hold as she dedicated herself to her family. Yet, the familiar and comforting aroma of traditional homemade snacks, especially her much-loved amla murabba, reignited an old entrepreneurial spark.
It wasn't just about business; it was about preserving a legacy of taste and health. Encouraged by consistent praise from family and friends, she decided to turn her culinary passion into a real venture, starting right from her own kitchen table with a small budget and a big dream.
Forging a Path Through Challenges
Facing Skepticism
Overcame initial doubts from those who saw it as just a hobby, proving that passion could become a profession.
The Midnight Oil
Balanced the demands of parenting with late-night production schedules and early-morning preparations.
Digital Learning Curve
Mastered the complex world of e-commerce, social media marketing, and digital branding from scratch.
A Taste of Success at Mahakumbh-2025
Richa's big break came when she secured a stall at the prestigious Mahakumbh-2025, showcasing her products to thousands of visitors. Her innovative, eco-friendly packaging and the authentic, delicious taste of her snacks drew the attention of food bloggers and national media. Within a single year, her products were on the shelves of premium organic stores, and her website was processing orders from across the nation.

"My proudest moment? When my son stood up in his class and introduced me as: ‘My mom, the CEO.’"
Behind the Brand
Pure & Natural
We source our ingredients from local farms, ensuring every product is free from artificial preservatives and flavors.
Handmade with Love
Every batch is crafted using traditional, time-tested recipes, just like the ones from our grandmothers' kitchens.
Sustainable Future
We are committed to eco-friendly packaging and sustainable practices to protect our planet for future generations.
More Than a Business:
A Movement
Richa’s journey did not stop with her own success. She founded Vaidik Sakhi, a platform dedicated to empowering underprivileged women. Through it, she provides skills training, promotes financial independence, and champions healthy, traditional food practices, helping other women write their own success stories.